RENDERATL 2023
With over 5,000 people, RenderATL 2023 was the place to be for everything tech in Atlanta. It nearly tripled in size and became the biggest tech conference in the southeast. It aimed to blend culture and tech, taking place in Atlanta and offering great food, educational talks, and valuable networking, along with a mix of fun. Render is now a key part of tech culture in the southern U.S.
Hank Designs was responsible for creating and creatively directing a photo-worthy experience for guests at the 4-day event. This included workshops, keynotes, sponsor experiences, rooftop takeovers, and more. We crafted various designs for booths, stages, and conference merchandise and more!
Client
RenderATL
Scope
Branding
Environmental
Swag
Stage Design
“SO MUCH! THE TALKS, THE GAMING LOUNGE, THE PONCE ROOFTOP EVENT! KAYTRANADA! IT WAS A GREAT EXPERIENCE FOR MY FIRST TIME ”
— @wokeSTEMteacher
ROOFTOP TAKEOVER
Each year, Render takes over Ponce City Market, the largest city market and food hall in Atlanta, to officially kick off the conference. We carefully orchestrated a complete transformation of the expansive rooftop space, ensuring that every detail was tailored to immerse attendees in the essence of the event. This resulted in the birth of The Render Roof, an unparalleled setting that set the stage for an unforgettable conference experience.
KAYTRANADA SEND-OFF
To end the conference on a high note, we assisted in creating the stage setup for this year’s featured guest Kaytranada. With more than 5,000 people in attendance, Render brought enjoyment and energy from various places to Atlanta, providing an engaging experience for everyone involved.
CREDITS
Thank you so much to the wonderful team at RenderATL for placing their trust in us to bring their vision to life and deliver an absolutely unforgettable experience. We are incredibly honored to have been chosen to collaborate with such a fantastic group and are thrilled about the opportunity to embark on this creative journey together.
Creative Direction
Hank Washington
Alexus Washington
RenderATL team
Design
Hank Washington
Alexus Washington
Photography
Malcolm Media